Get involved: join the Fashion Revolution

Students of the SoFA Design Institute demonstrating in their best sustainable look. Photo: Fashion Revolution.

Students of the SoFA Design Institute demonstrating in their best sustainable look. Photo: Fashion Revolution.


On the 5th anniversary of the Rana Plaza factory collapse, which killed 1,138 people and injured many more in 2013, Fashion Revolution - which kicks off on April 23rd - encourages millions of people to ask brands #whomademyclothes and demand greater transparency in the fashion supply chain.

When you demand, they listen. Since Fashion Revolution started, thousands of brands are being more open about where their clothes are made. Encourage other brands to do the same. Join the Fashion Revolution by using the panel below to ask your favourite brands #whomademyclothes via email, twitter or instagram. 

There are hundreds of events going on around the world - check them out here - but there are still other ways to take action. Fashion Revolution’s website is an activist’s handbook of suggestion on practical activism. Here’s a selection. 

If you only have five minutes ....


One way (and the easiest way) you can get involved is by taking a  photo of your clothing label during Fashion Revolution Week, and asking the brand #whomademyclothes? Make sure you tag the brand in the photo. Share your photo on instagram during #FashionRevolutionWeek (23-29th April) and encourage friends to do the same.

If you only have 10 minutes ...

Write to your favourite brand and ask them #whomademyclothes? using Fashion Revolution’s letter template HERE. Print out this page and cut the letter out. Fill in the name, sign yours and either share on social media, tagging the brand and @fash_rev, or look up the brand’s HQ address and post it to them. 

Or write a postcard to a policymaker. Governments can have a real impact on the lives of the people who make our clothes. Legislators decide minimum wages, mandate working conditions and create laws that protect people and the environment. Public officials expect to be contacted by their constituents (that’s you) and should be doing their best to address the issues that are important to you. Your voice has power, so use it! You can also find postcards on Fashion Revolution’s homepage HERE.

If you have 30 minutes ...


Create a Fashion Revolution ‘love story’. No one can replace the beautiful jacket that your grandmother wore and gave to you. Or that perfect little dress you found while travelling somewhere special. Rather than buying new, Fashion Revolution wants people to fall back in love with their clothes, care for them for longer, and take a stand against fast fashion that ends up in landfill. Share a story, or write a love letter about a piece of clothing that means a lot to you. This could be a photo on instagram, video for Youtube or a piece of writing for our/your blog. Download the Fashion Revolution how-to guide HERE. Share your Love Story with the hashtag #lovedclotheslast

If you have one to three hours ...

Create a Fashion Revolution ‘haulternative’ and inspire your audience with other ways of buying and experiencing clothes. Instead of the traditional fashion haul, where you go shopping and post a video of what you’ve bought, try a #haulternative; a way of refreshing your wardrobe without buying new clothes. Join YouTube vloggers, including CutiePieMarzia, Grav3yardgirl, Maddu, Noodlerella and Shameless Maya, and share a better way to shop that’s creative and meaningful, from upcycling to swaps to finding gems in charity shops. Check out their haulternative on Youtube and film your own. Download Fashion Revolution’s guide for simple steps to making your haulternative video HERE

If you have five hours ...


Put on your own event. Get people thinking about who makes their clothes by hosting an event during Fashion Revolution Week. Upload your event details to our website calendar here. Contact your Country Coordinator to let them know that you’re hosting an event and they will be able to help promote it on their local Fashion Revolution social media channels. Follow your local country handle on social media (search: ‘Fashion Revolution’ and <your country>) and tag them in photos of your activities.